Digitoimisto Kazul

My name is Katri Köninki, and I help businesses grow their visibility on social media through direct, personal collaboration. When you work with me, you always work directly with me. There are no account managers, changing contacts or unnecessary layers between us.

I founded my agency because marketing has always been a genuine passion of mine. Social media content creation allows me to produce authentic content that helps businesses increase their visibility, build trust and attract new customers.

Throughout my career, I have created and sent numerous email newsletters, updated websites and participated in building an e-commerce store. I have also designed brochures and advertisements, organized events, photographed products and events, photographed weddings, and produced videos for businesses.

I have been creating content for social media since 2018 and work with Instagram, Facebook, TikTok, YouTube and LinkedIn. I know how these platforms work and how businesses can use them effectively as part of their marketing.

Before becoming a full-time entrepreneur, I spent three winter seasons working in Finnish Lapland. I worked for two winters as a Safari Customer Service Supervisor and one winter and summer in a hotel reception. In these roles I was also responsible for marketing, especially creating content for the company's social media channels. Tourism in Lapland is one of my areas of expertise, as travel marketing in general. I have visited 77 countries and lived in several of them, giving me first-hand experience of the travel industry.

Although I specialize in working with tourism businesses, I also create social media content for companies across many other industries. My experience includes healthcare services, automotive services, transportation, pet products and helping entrepreneurs in a wide range of fields.

I hold a Bachelor's degree in Business Information Technology from Jyväskylä University of Applied Sciences, where I focused on marketing. Between 2019 and 2020 I studied in English at Media Marketing Academy. In 2020 and 2021 I completed a Social Media Manager qualification at Rastor Institute. In May 2026 I completed a Specialist Vocational Qualification in Service Design at SASKY. In January 2026 I also began a Master's degree in Digital Marketing Management, with an expected graduation in 2028.

Since 2020 I have worked as a part-time entrepreneur specializing in social media content creation. In 2024 I became a full-time entrepreneur and founded Digitoimisto Kazul.

Photography has been my hobby since I was 11 years old, when I received my first camera. Over the years it has also become an important part of my professional marketing work. I started creating videos in 2018 while helping establish a YouTube channel and continued producing YouTube content actively until 2024.

I create social media content in English, Finnish and Spanish, allowing businesses to reach both local and international audiences.